Another new year means new trends in the corporate gifting industry! As the team at Global Evento gears up for another year of incentive travel, employee recognition, client appreciation and holiday celebrations, we’ve been doing our research to determine what gifts people will be most wanting this year. Looking at trends from past years, attending conventions like PPAI and using data from trade publications like IRF has helped us to determine what will wow your recipients. Here are our top 5 gifting trends for 2025!

1. Experiential Gifting – Go beyond just handing recipients a gift, and turn gift giving into an experience! Whether it’s as simple as opening fully customized packaging or getting to watch their gift be made in real time, experiential gifting gives recipients a memory to go with their product. Our onsite gifting experiences are a great example of how impactful this can be!

2. Supporting Local Businesses – If your clients or employees are traveling this year, a great add on to their trip is a gift from a local business! Small businesses local to your destination can offer unique and authentic gift options that your recipients wouldn’t otherwise have the chance to enjoy. These gifts can elevate the experience of your guests and serve as a souvenir they will treasure!

3. Gifts that do Good – More and more often, people are looking for ways to give back and your gift can help them do just that! You can give gifts from a company that supports sustainability and works to save the planet or from a company that donates part of their proceeds to charitable organizations. You can even give recipients the opportunity to donate money to an organization of their choice in lieu of a gift.

4. Product Personalization –  Allow recipients to express their individuality and ensure everyone leaves with something they love while also saving yourself from the stress of choosing enough color and style options to appease everyone. Whether it’s apparel, accessories, home decor or even a custom scent, an experience based in personalization is sure to be a hit. Some of our favorite personalization suites include the Nike By You custom shoes and the Ray Bans custom sunglasses.

5. Keepsakes & Collectible Gifts – Sending your clients or employees on a fun incentive trip? Add a unique gift to the trip to help memorialize their adventure. A unique souvenir from the destination, a custom journal to document their days or a personalized frame to display their favorite photo from the trip are all great ways to keep the trip fresh in your recipients mind, reminding them just how valued they are by your company. 

Keeping these gifting trends in mind when choosing your gifts this year will ensure a successful program and make recipients feel truly valued. When you’re ready to begin this year’s program, reach out to one of our gifting experts!